The exponential growth of online content has made it necessary for businesses to use fewer written words and more video to communicate messages.
Test All Media is an excellent method for conducting video research. Using our patented technology, you can capture respondents’ reactions as they experience the content. Video testing can comprise an entire survey, or be one section of a survey which encompasses music testing, perceptual questions, etc.
Test All Media can ask participants specifically what they liked or disliked about the footage. Avoid posting video that is not perceived as positive or not in alignment with your overall brand or marketing strategy. Customize the questions and responses so that each test provides you with the information you need to make the best decision. Consider testing different versions of videos and asking your audience which version they prefer.
Take your online video experience to the next level with Test All Media.